Show a map of where you are. You may not think this is relevant to you, but think about it for a minute. Sometimes I search and find a website and they are in some town in some country, but I have no idea where in the country that is if I don't know where it is I can't even consider it, if it's near where I'm going I might consider it. Just show me a little map and I might just be a little more enticed...
If you've got an About Us or a location page (contact us) page with information put a little map of the world that shows where you are. If you're a vacation spot or restaurant or club or whatever, show a map of the country (or state) to give someone an idea of where you are. If it's a big city show a map of the city with some major landmarks (airport, visitor attractions, etc.) that might help help someone to figure out where you are.