Meta-Tags are little hidden phrases on your web page that help describe it to the search engines and indexes. I'll mention how to construct them below but remember different search engines look at your pages differently. So I usually group some words together and separately:
Your full name
Nicknames
Your name with some keywords of what you do (singer, performer, author, etc)
title of books or albums or whatever you've created
possibly the name of venues, locations or events that you commonly perform
city state
city
state
major (nearby) city state
major (nearby) city
keywords describing what types of books, music, web posts that you may focus on
ISBN numbers or any other identifying marks on something you are promoting
common misspellings of any of the above (you want people to find your page even if they misspell it, right?)
Each of these phrases would be separated by commas. Obviously if you aren't geographically promoting things you would leave those out but at first people may know you by location.
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